Background
Sabrina Phua is a current Doctoral Researcher in the Department of Strategy, Entrepreneurship and International Business at Manchester Metropolitan University, She is a researcher for the Centre for Enterprise within the department. She holds a Bachelor (Honours) Degree in Business Studies from Loughborough University, United Kingdom, as well as a Masters of Science in Tourism Management and a Masters of Research from Manchester Metropolitan University, United Kingdom.
Research
Her research interests include: entrepreneurship, marketing and business management.
Thesis Title: Critical evaluation of marketing strategies for entrepreneurs and SMEs in the UK